Dominate Marketing

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Plumber SEO Agency

Tailored For New Zealand Plumbing Businesses

Are you looking to get more jobs booked in for your plumbing business?

Whether it’s hot water cylinder installs, drainage repairs, gas fitting or just regular plumbing jobs, SEO is one of the best ways to get leads and grow your business.

As a New Zealand SEO agency who have worked with plumbers for 10 years (our founder worked in-house at a Plumbing business in Auckland doing their marketing), we understand the industry better than anyone else and are well equipped to do your marketing.

Specialised SEO for Plumbers

At Dominate Marketing NZ, we have spent years perfecting our specialised SEO strategies for plumbers, setting a high industry standard and delivering measurable results for our clients. 

Our SEO services are designed with the specific aim of ensuring that your plumbing business appears on the first page of search engine results, thereby enhancing your visibility, driving more traffic to your website, and fuelling your business growth.

On top of that, we also focus on conversion rate optimisation, ensuring that all those visitors who land on your site actually become customers.

We understand the importance of speedy service provision during emergencies, and our SEO methods guarantee that information about your plumbing services reaches your prospective customers promptly and efficiently.

By choosing to invest in our SEO services, you’re not just expanding your plumbing business, but also generating more leads and revenue. 

We provide dedicated long-term planning and use transparent models and methodologies to elevate your plumbing business. Our SEO solutions are reliable, setting an unmatched standard in the industry, and ensuring that your business achieves sustainable growth.

In essence, our specialised SEO for plumbers combines deep insights into the plumbing industry with the expert application of SEO techniques. We work relentlessly to ensure that your plumbing services stand out in search engine results, propelling your business to success in the digital world.

Proven Track Record in Plumbing Industry

We’re proud to showcase our proven track record in the plumbing industry, underpinned by years of successful SEO campaigns and significant business growth. Our extensive experience sets us apart, having consistently elevated businesses to their next level of success.

From general plumbing businesses to specialists in drainage, gas fitting and hot water cylinders, we’ve successfully handled and escalated dozens of projects over the years, each with impressive and quantifiable results. Our work has set new benchmarks in the plumbing industry, showcasing the strategic advantage of investing in our SEO services for your plumbing business.

Our focus is on Local SEO, designed to elevate your visibility both locally and nationally. With our robust, long-term strategies, we offer effective SEO solutions that promise to generate more leads, drive higher revenue, and foster overall business growth.

Tailored Strategies for Your Plumbing Business

When we begin working with you, we put great effort understand the unique needs of your plumbing business, allowing us to craft tailored SEO strategies that deliver significant results. 

One of these strategies involves the utilisation of the correct targeted keywords. We find and incorporate the most relevant and powerful keywords to boost your visibility in search engine results. This enhances your website traffic, leading to a surge in leads and revenue for your business.

We also prioritise your online reputation. Our team implements strategies to manage and elevate your online image, a critical factor in attracting and retaining clients. By monitoring and responding to online reviews and feedback, we transform potential negative situations into opportunities for growth and improvement.

Local SEO for Plumbing Services

Local SEO plays a vital role in enhancing the visibility of your plumbing services. Our expertise in this powerful tool guarantees that your services will be easily discoverable by potential clients within your locality.

Here at our firm, we employ tried and tested local SEO strategies, tailored specifically for the plumbing industry. Our process entails optimising your website for local results, conducting comprehensive keyword research, and ensuring your site is mobile-friendly.

Our approach not only elevates your visibility but also helps you attract the right customers, ultimately resulting in more leads and heightened revenue. We are here to make your plumbing services stand out in the digital world.

Elements of a Successful Plumber SEO Strategy

Our ecommerce SEO strategy incorporates several key components. This comprehensive combination of techniques is what makes our ecommerce SEO strategy so effective

Keyword Research & Competitor Analysis

A fundamental start to any SEO campaign, keyword research and competitor analysis is the “map” which will dictate the direct the campaign goes.

This step is crucial and must be done correctly in order for the campaign to be a success, which is why we prioritise this step and make sure it is 100% before moving forward. You don’t want to be firing when you are not 100% sure you know the target.

On-Page SEO

On-Page SEO is probably the most important step of an SEO strategy’s implementation, as without it, you will not rank.

We spend a significant amount of effort ensuring everything on your site is done correctly so that you stand the highest chance of ranking possible.

Technical SEO

Technical SEO is another crucial element in our approach. We ensure that your website is loads fast, is user-friendly, easily navigable, and indexed correctly by search engines. This includes improving site speed, fixing broken links, optimising meta data and lots more.

Conversion Rate Optimisation Techniques

We proudly offer advanced conversion rate optimisation techniques that effectively turn your website visitors into valued, paying customers. Our focus is on conversion rate optimisation strategies that enhance the user experience on your website, smoothly guiding your potential clients from their initial visit to the decision of hiring your business.

Monitoring and Analytics for Improvement

Monitoring and analytics are absolutely crucial in driving your plumbing business’s SEO success. That’s why we diligently track the impact of our strategies on your business’s visibility, leads, and revenue. We pride ourselves on our data-driven approach, which encompasses analytics and reporting, keyword research and analysis, and competitor analysis and benchmarking to give you a competitve edge.

Effective Link Building Practices

Effective link building practices are an integral part of our SEO strategy. The importance of backlinks in enhancing your website ranking is a factor we understand and emphasise. Quality backlinks will not only help you rank higher, but also faster, and we implement this to get you the best results as quickly as possible, while doing things purely white-hat so you will never have to worry about a penalty from Google.

High-Quality Content Creation

High quality content plays a vital role in SEO, especially for plumbing businesses like yours.

Our skilled team is proficient in creating customised content strategies that not just improve visibility, but also create a strong authority in the plumbing industry. This leads to not only more trust in your business, but higher overall rankings as well.

The effectiveness of our content is quantifiable, as we regularly witness enhancements in site traffic, user engagement, and ultimately, in the growth of your business.

NZ SEO Case Studies

Traffic screenshot of a law firm's SEO results

NZ Plumber Goes From Almost 0 to 200 Users and 441 Keywords In Less Than 6 Months

Automotive blog getting 28,000 visitors per month in less than a year!

3X Organic Traffic Within 6 Months!

Traffic screenshot of a law firm's SEO results

NZ Law Firm Gets 3X Increase In Organic Traffic After Website SEO Overhaul

Traffic screenshot of a plumber's SEO results

Australian Law Firm Gets 4X Increase In Organic Traffic After Website Rebuild & SEO Implementation

14X Return on Ad Spend (ROAS) from Google Ads

Law Firm Making $180,000+ From Google Ads

Auto Electrician Getting 130 Leads Per Month With Only $400 In Adspend!

Car Accident Assessor Went From 0 to 80 Leads Per Month With Only $1000 Ad Spend

Want Results Like These?

What Our NZ SEO Clients Have to Say

7 reviews on
The business name says it all, Dominate Marketing. Mateja and his team are experts in their field and it is so refreshing to finally find a marketing team that actually does what they say. Mateja has revived my website and ranked it much higher in a shorter amount of time. Thank you again Mateja.
Unyte Management
Unyte Management
10/10 for Mateja. He's a pro at what he does, and there's no argument to be made there. He addressed our issue directly, offering honest and straightforward suggestions. It was a great pleasure working with him as he helped us generate more leads scaling our business even more.
Peter Fam
Peter Fam
Mateja is very good at what he does. He is efficient, helpful and his service is full of value particularly given the reasonable price. I highly recommend relying on him to elevate your business' internet presence.
Sophie Bloy
Sophie Bloy
We started working with Mateja mid 2022 and were getting around 20 leads per month through our Google ads and website in the months prior. Mateja optimized our entire website and Google Ads campaign, which resulted in an increase to over 90 leads per month without increasing our ad budget. With the increased performance we were confident to spend more money on ads and explore running ads in new practice areas which allows us to bring in even more lucrative cases for our business. We highly recommend Mateja. He is reliable, full of great ideas, and gets the results.
Kevin Magee
Kevin Magee
Outstanding, Mateja revived our non functioning website back to page 1 of google. I had approached 3 other companies but Mateja stepped up and owned it and still goes beyond our expectations. We get so many comments from customers and the leads keep growing every month. Kev@AAwreckers (1998) Ltd.
David Sweas
David Sweas
We were looking to expand our service shop and our offering, going from two lifts to four in our new facility, and we hired Mateja to build a website and run our online marketing. Our previous marketing was focused on our manufacturing operation that sells overseas, we hadn’t invested much in our local service offering at that time. Over the 12 months after engaging Mateja, we had an increase of cars in the shop to about double our previous volume, and a noteworthy change in the mix across brands that we service. Mateja has been helpful as a one-stop shop helping us to market across several different digital channels, and his proactive ideas and content generation have helped us to keep up with shifts in the market.
Kiro Mladenovik
Kiro Mladenovik
Hiring Mateja’s services was the best investment I made. He improved website functionality, increased phone calls, traffic and client visits. Very happy with his services. Highly recommended